About the campaign

Full SupportThis campaign aims to protect vulnerable people, as part of an effective response to new and evolving wider threats to the most vulnerable young people.


The #Ill_legal highs campaign aims to:

  • Raise the awareness, risks and dangers of participating in the use of these drugs
  • Provide information on the side-effects/health issues
  • Advise how criminal records can affect a young person’s future
  • Explain that one drug may not kill, but the next one might
  • Educate parents/carers/teachers that legal highs does not mean safe
  • Provide further information on the chemical mix of these products
  • Offer incentives to young people to avoid them altogether
  • Be inspirational by offering alternative futures